Graphic television ads to target city speeders (free press)
The two commercials show a group of distracted youths and a harried young father speeding before their vehicles crash, leaving them smashed and bloody. In both spots, the sound of crying women can be heard as the commercials close.Nice. I'm looking forward to that.
These ads will not make me drive any slower. They will not make anyone drive any slower. I, like the vast majority of people, drive a reasonable speed based on the conditions. That may not always be the posted speed limit, but it is a reasonable speed. When you see instances of serious "speed related" crashes, it almost always involves a drunk driver or a stolen car -- as opposed to a "harried young father". Even the example used in the Free Press article is of a drunk driver. That is the real problem -- people driving while hammered, and kids joy-riding in stolen cars.
These ads will be a waste of money. Just my opinion. I've gotta run, though. Late for work!